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Published By: Adobe     Published Date: Mar 21, 2017
Am 3. Mai 1978 um 12.33 Uhr New Yorker Ortszeit verschickte Gary Thuerk eine „Massen-E-Mail“, die ihn später als „Vater des Spam“ berühmt machen sollte – aus verständlichen Gründen bevorzugt er selbst eine Würdigung als „Vater des E-Marketing“.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
In der Zeit vor Mobilgeräten, Suchmaschinenoptimierung und Facebook konnten anonyme Verbraucher kostengünstig durch Print-Medien, TV und Radio sowie Außenwerbung erreicht werden. Allerdings war es aufgrund der ungenauen Zielgruppensegmentierung schwierig, den Erfolg von Werbeaktionen zu ermitteln. Die Identifizierung potenzieller Kunden per Direkt-Mail oder Telefon war zwar messbar, aber gleichzeitig kostenintensiver und nur mit viel Aufwand skalierbar.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
On 3 May 1978, Gary Thuerk sent an e-mail that later earned him the title “Father of Spam” (although understandably, he prefers to be called the “Father of E-marketing”). Thuerk, then a marketing manager for computer company Digital Equipment Corporation, sent a mass e-mail inviting recipients to one of two West Coast product demos for a new line of computers.
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Adobe
Published By: Castlight Health     Published Date: Feb 17, 2017
Benefits engagement is low. But employees are already overwhelmed with emails, texts, instant messages and more. Castlight Health can help to break through the noise. Their health benefits platform engages employees in their benefits, provides the right information at the right time and helps employees make better healthcare decisions.
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Castlight Health
Published By: Oracle (Hospitality)     Published Date: Mar 28, 2017
A loyalty program can deliver a number of important benefits to restaurants, coffee shops or other food and beverage operations. It provides restaurant operators with a way to reward customers and encourage repeat business. It is also an effective, measurable marketing tool – by gathering details about your guests, such as their e-mail address and location or date or birth, you can target them with promotions to help grow your revenue.
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recipe, food, restaurant, engagement, loyalty program, oracle
    
Oracle (Hospitality)
Published By: Sophos     Published Date: Mar 30, 2017
With an estimated 500,000 'Internet of Things' devices using default security credentials it's little wonder that the recent Mirai botnet's DDoS attack was able to cause such widespread disruption. But it isn't just the average home-user that's at risk. Organizations like yours are being targeted with bespoke malware in order to compromise your network and add your servers and devices to malicious botnets. This paper explains why these attacks are so successful, how a typical infection takes place and what security systems your organization should have in place to defend against botnet proliferation.
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web protection, email protection, web application firewall, intrusion protection, sandboxing, threat protection
    
Sophos
Published By: Sophos     Published Date: Mar 30, 2017
Many papers on the topic of advanced persistent threats (APTs) begin with ominous references to the changing threat landscape and stories of how highly sophisticated cyber attacks are becoming more prevalent. That can be misleading. The majority of attacks today still use many techniques that have been around for years—social engineering, phishing emails, backdoor exploits and drive-by downloads, to name the biggest ones. Such attacks are neither advanced nor particularly sophisticated when broken down into their individual components and often rely on the weakest link in any organization—the user. However, the way in which hackers use combinations of techniques and the persistent behavior of the attackers is something that does set APTs apart from other attempts to compromise security. This paper is designed to give you an overview of the common characteristics of APTs, how they typically work, and what kind of protection is available to help reduce the risk of an attack.
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network security, firewall, data security, antivirus protection, email protection, virtual security, web protection, wireless protection
    
Sophos
Published By: Sophos     Published Date: Mar 30, 2017
Ransomware threats like Cryptowall, TeslaCrypt, and Locky are on the rise, targeting organizations of all sizes. This paper explains how these attacks work, and why a large number of new infections continue to surface despite existing protective measures. It also provides practical short- and long-term steps that organizations should take to protect against them.
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security solutions, ransomware, security technologies, protection technologies, malicious email, it security, server protection
    
Sophos
Published By: Mimecast     Published Date: Apr 18, 2017
"Your organization can’t survive without email. In turn, the data held within email is an invaluable resource for compliance, e-discovery and workflow efficiency purposes. And moving to the cloud involves its own set of challenges around preserving that content. It’s time to rethink archiving. Download our E-book, 5 Essentials for Cloud Archiving Success, to learn: - How to avoid common misconceptions about cloud email archiving - Ways to enable employee efficiency and productivity through archiving - Why every organization must be prepared for e-discovery and litigation "
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cloud, cloud archiving, email archiving, litigation
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Whaling attacks have risen in recent months and these emails are more difficult to detect because they don’t contain a malicious hyperlink or attachment, and rely solely on social-engineering to trick their targets. In order to combat these attacks, organizations must be aware of the dangers presented by whaling, or CEO fraud, and put the right safeguards in place. Mimecast conducted a whaling attack survey with 500 organizations around the globe and the results were alarming. Read this report to learn: - The five key phases of a whaling attack - How to protect your organization from a whaling attack through company exercises, education, and technology. - What Mimecast is offering to combat these attacks in its industry-leading Targeted Threat Protection service."
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cyber security, cyber fraud, impersonation attacks, ceo fraud, whaling
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Email impersonation attacks—also known as CEO fraud or whaling attacks—are a growing concern for organizations of any size. These scams have led to more than $2.3 billion in losses over the last three years.* Think you’re safe on your own? Snap out of it! Download the Mimecast E-book Whaling: Anatomy of an Attack to learn the facts about these damaging and costly threats—and how you can stop them."
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email security, email fraud, whaling, mimecast, loss prevention
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"To tackle today’s cyber threats, IT security leaders must rethink traditional security strategies. Email security in particular has become a victim of its own success and requires a radical rethink, having played a key role in several high-profile security breaches. Today’s threats, like spear-phishing, are designed to bypass traditional Secure Email Gateway defenses, often taking advantage of end users who are considered the weakest link in business email security armor. A zero-trust approach to email security is needed. This white paper discusses how: - CISO’s should carefully assess email security as part of a strategic security review - IT Managers can evaluate the state of current email defenses and take tactical action to strengthen them - Security Administrators can deliver best-practice defense in depth for email - Organizations can remove a reliance on trust to more effectively protect information, their network and employees. "
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email security, cyber threats, it security, phishing
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"With over 112 billion emails sent and received on a daily basis, email continues to be the dominant form of business communication. Organizations must formulate a strategy for not just storing email but meeting compliance requirements, responding to litigation requests and providing instant access to these important conservations. While this has traditionally been accomplished with on-premises technology, the cloud has transformed archiving by delivering new capabilities at lower costs. Read the whitepaper for key takeaways: - The emergence of email archiving as a business requirement - The challenges associated with traditional on-premises solutions - How the cloud has changed email archiving - How organizations can benefit from it"
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email archiving, cloud, cloud based infrastructure, cyber security, cloud security
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
451 Research independent analysts review Mimecast’s Targeted Threat Protection suite of email security services. This report provides detailed descriptions of the various email threat vectors: attachments, links and phishing and how Mimecast email security services work to thwart these attacks. The report covers an overview of the market and specifics on Mimecast services: Impersonation Protect, Attachment Protect, and URL Protect.
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email fraud, threat protection, mimecast, cyber security, email security
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Learn Office 365™ Migration Risks and How to Avoid a SaaS Monoculture. When considering a move to Office 365, organizations must be aware of several significant risks to their email infrastructure. The cloud may seem like a simple, cost-effective alternative to on-premises email, but continuity and security issues cannot be overlooked. Download the E-book to learn more about how to avoid cloud email headaches."
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office 365, email security, cloud, cloud security, email infrastructure
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"It’s no secret that organizations find themselves the target of increasingly sinister and highly sophisticated phishing, spear-phishing, whaling and ransomware attacks. While risks are clearly mounting, many organizations still aren’t keeping up with the challenge. Download Resetting Your Email Security Strategy to learn: - How employees are your first and last line of defense in attacks and why proper education is key. - How you can fix your processes against modern threats like whaling - The critical role of today’s cyber security technologies - Why your security strategy is doomed to failure without strong leadership"
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email security, ransomware, phishing, whaling, security strategy
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Secure Your Move To Cloud-Based Email With A Trusted Third-Party Security Service Provider Email is an essential component of business activity and workforce enablement. As cost, scale, flexibility, and usability become more important, organizations are seeking cloud-based email systems to support their workforces. Although cloud-based email investments provide financial and operating benefits, they do raise several security challenges. This report suggests that few firms understand or prepare upfront for the security challenges prior to their migration to a cloud environment. Download the study to learn more."
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forrester, cloud security, email security, cloud-based email, cloud environment
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Looking to achieve regulatory compliance? Legal risk mitigation? Information governance? Workflow efficiency imperatives? Download this white paper from Enterprise Management Associates (EMA) for a checklist for evaluating email archiving solutions. This white paper also provides insights offered by IT professionals about their experiences with Mimecast and the cost savings experienced."
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email archiving, mimecast, risk mitigation, information governance
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
Mimecast research finds that Office 365 adoption is growing quickly around the globe with 87% of respondents already using Exchange Online or planning to use it within the next twelve months. The survey also finds that email is an important communication channel with over 85% viewing email as critical to the organization. Whether your organization is already on Office 365, executing or planning a migration, this report reveals insights that can help make email more secure and resilient.
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mimecast, office 365. email communication, email security, client communication
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Email-borne insider threats both accidental and malicious are a real and ongoing problem for organizations. A recent commissioned study conducted by Forrester Consulting reveals many firms have experienced some form of insider security incident in the past 24 months. Download this report to get the findings. Discover Forrester’s perspective on internal threats and how organizations are responding and how they should be responding."
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forrester, insider security, cyber security, internal threats, email fraud
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Not all email security systems perform the same. Lots of false negatives get let through. That’s what Mimecast found in its new email security risk assessment (ESRA), an inspection of incumbent email security systems to uncover the number, type and severity of threats getting into organizations. Download our report of ESRA tests to see the threats that Mimecast catches and other email security systems miss."
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mimecast, email security, cyber security, email fraud, organizational threats
    
Mimecast
Published By: Mimecast     Published Date: Apr 18, 2017
"Your Email & The EU GDPR GDPR changes how organizations need to protect personal data, including data contained in email and contact databases. Regardless of physical location, you must be in GDPR compliance for EU resident personal data by May 2018. Download the white paper to learn: - The unprecedented level of effort required for collecting and processing personal data - The specific security, privacy and protection requirements to comply with GDPR - How a majority (58%) of mid-sized and large organizations have a poor understanding of the wide scope of the regulation and associated penalties"
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gdpr, email, personal data, security, data protection
    
Mimecast
Published By: Bell Micro     Published Date: Jun 14, 2010
In this Customer Solution Profile a Fortune five organization put the IBM XIV storage system through its paces in their Microsoft Exchange 2003 environment.
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bell micro, microsoft exchange, ibm xiv storage system, resilience, performance, email system, network performance management
    
Bell Micro
Published By: Viavi Solutions     Published Date: Apr 14, 2017
VoIP’s extreme sensitivity to delay and packet loss compared to other network applications such as web and e-mail services, presents a real challenge. A basic understanding of VoIP traffic and of the quality metrics provided by VoIP monitoring tools will help keep your network running smoothly. Follow our 10 VoIP best practices to ensure quality service for your network. This white paper guides you through the essentials of VoIP troubleshooting, including common problems and the metrics you should employ to fix and prevent them. You’ll learn how these metrics relate to one another and to overall VoIP health. You’ll also learn the best practices for keeping your VoIP network flowing smoothly, your time-to-resolution low, and end users happy.
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sensitive information, data protection, network security, asset protection, network performance, network analysis, troubleshooting solutions
    
Viavi Solutions
Published By: Citrix ShareFile     Published Date: Apr 14, 2017
Password-protected PDFs tout the ability to share your sensitive data securely. But several factors make them vulnerable, your accountancy firm’s data and your clients’ information could easily be exposed to hackers. Download this white paper to learn more about PDF password protection failures that: • Expose data when people share passwords with others, especially through email. • Prevent your firm from knowing when files are read by unauthorized individuals. • Allow hackers to easily to gain access to confidential financial documents within minutes.
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business documents, file sharing, file security, file backup, file sync, file delivery, data protection, data security
    
Citrix ShareFile
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